Friday, 9 March 2012
Use Title and ALT Attributes
More often then not, web addresses (URL's) do not contain the topic of the page. For example, the URL www.myspace.com says nothing about being a place to make friends. Where a site like www.placetomakefriends.com would tell Google right away that the site being pointed to is about making friends. So to be more specific about where we are pointing to in our links we add a title attribute and include our keywords.
Using the Title Attribute is an direct method of telling the search engines about the relevance of the link. It's also a W3C standard for making your page accessible to disabled people. In other words, blind folks can navigate through your website using a special browser that reads Title and ALT attributes. The syntax is:
<a href="http://www.seotips.com/seo_software.htm" title="SEO Software">SEO Software</a>
The ALT Attribute is used for the same reasons as the Title Attribute, but is specifically for describing an image to the search engine and to the visually disabled. Here's how you would use ALT in an IMG tag:
<img src="http://top10seotips.com/img/image01.jpg" alt=" SEO Tips">